The Kinnaman Group will handle any or all research tasks including working with client staff or serving as a liaison with other suppliers.
- Development of key research objectives which is essential to good research design.
- Questionnaire development to meet any research methodology such as online, mail,
phone or qualitative. Good questionnaire design is critical in making sure the research
answers objectives, that questions are asked in the proper order and that questions are
included to guarantee richness of analysis.
- Project set up – Work with partners nationwide to secure sample, software design, interviewers and accurate data output.
- Project management to maintain high quality standards.
- Data analysis that represents the voice of the customer, seeks to uncover differences by segments of respondents and applies techniques that exhibits depth of information.
- Reporting in an insightful manner that makes research results actionable and understood by all levels of management.
- Summaries of key findings to adjunct persons of interest.